Create promotions that drive revenue, profit and online/offline traffic. Identify which campaigns to start, stop, and adjust, and which combination of price, tactics, and features will generate the best results for your business.
Promotion Planning & Optimization
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Improve promotional planning and execution
with our cross-functional, AI-driven solution
Evaluate past campaigns, plan new promotions, forecast impact, and make adjustments to meet your objectives, all within one collaborative tool.
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Capture the true impact of your promotions
Calculate baseline sales, quantify vendor funding, and account for switching, stockpiling, and halo effects to uncover your promotion’s true profit or loss value.
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Test campaigns to predict impact
Simulate multiple scenarios in a sandbox-like environment to determine real-world impact. Take advantage of system-provided recommendations to improve outcomes and maximize revenue and profit.
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Improve collaboration with vendors
Empower planners with past campaign data to support future plans, improve collaboration with vendors, and secure more funding.
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Unify promotion and supply chain planning
Utilize our unified promotion planning software to coordinate promotion and supply chain planning, maximizing sales and preserving margins while reducing the potential for under- and overstocking.
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Forecast with confidence
Take advantage of industry-leading forecast accuracy that allows you to make promotion decisions that align with your business objectives.
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Automate processes and reduce errors
Collaborate, set targets, track performance, and react to external changes with our unified promotion planning software, which provides centralized data for more streamlined decisions.
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IMPACTFUL RESULTS
15%
Profit improvement on promoted items
30%
Sales uplift on promoted items
8 hours
Saved per person per week on promotion management